Allie Carr is a writer and creative director based in New York․ She's worked in advertising and branding for 8 years, previously helping lead creative at OLIPOP and contributing to sustainable brands such as Synergy Kombucha and Kosas. Her work has been featured in publications such as The New York Times, The Wall Street Journal, Well + Good, and elsewhere. You can find her on her Substack, Is Good, where she shares her thoughts on spirituality, pop culture, and wellness.